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Short answer: For the launch alone, SpaceX's price sheet lists a Falcon 9 at $74M for up to 5,500 kg to geostationary transfer orbit with a reusable booster, about $13,450/kg for a satellite that uses all of it. Falcon Heavy, last listed at $97M in 2022, carries far more (26,700 kg to GTO at SpaceX's maximum) and can insert directly into GEO, saving the satellite months of orbit raising. Europe's Ariane 6 carries 11,500 kg to GTO; Arianespace publishes no list price, and an Ariane 64 can fly two satellites at once, so each operator pays a share. The satellite itself is quoted separately and, for a large GEO bus, is usually the bigger number.
List and rideshare prices as of 2026-10-11. Figures track the launch cost guide; contract prices vary.
| Option | Price | Notes |
|---|---|---|
| Falcon 9 to GTO, dedicated | $74M | List price for up to 5,500 kg to GTO (reusable booster), about $13,450/kg; SpaceX's maximum, with an expended booster, is 8,300 kg |
| Falcon Heavy to GTO or direct to GEO | $97M (last listed 2022) | 26,700 kg to GTO at SpaceX's maximum; direct-to-GEO trades payload for months of orbit raising saved |
| Ariane 6 (Ariane 64 dual launch) | No published list price | 11,500 kg to GTO; co-passengers each pay a share of the mission |
| Vulcan Centaur to GTO | No published list price | 14,500 kg to GTO (ULA, six-booster configuration); priced per mission |
| The satellite itself | Quoted per programme | Manufacturers quote the bus, payload and ground segment as a package; for a large GEO bus it is typically the larger line |
Falcon 9 carries many commercial GEO satellites, Falcon Heavy the heaviest or direct-to-GEO missions, Ariane 6 European operators and dual-launch shares, and Vulcan Centaur missions that fit its GTO capacity. The choice comes down to satellite mass and how much of the climb the operator wants the rocket to do.
Because GTO is far cheaper in rocket performance. Delivering the satellite to a transfer orbit and letting it circularise itself lets the rocket carry a much heavier satellite; direct-to-GEO is bought when the operator wants the satellite earning sooner.
Indirectly. An all-electric satellite is lighter, so it can fly on a smaller rocket or share an Ariane 64, at the cost of months of orbit raising before it earns.
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